Independent Difference Videos
TV commercials that put independent advisors front and center.
We’re committed to advocating on behalf of the RIA industry. That why, since 2011 we’ve been telling investors about the independent difference through a national education campaign. This multi-media campaign puts RIAs front and center, and highlights the values they live by – trust, accountability and the fiduciary standard.
Last year, we launched new ads on TV as well as on a number of digital sites. This year, we’re continuing to invest in TV, print, digital and social advertising to ensure more investors know about the difference RIAs can make.