RIA Benchmarking Study

Why do more than 1,000 firms participate in Schwab's RIA Benchmarking study every year? Simple. They receive in-depth data and insights customized for their business—all at no cost. Learn about performance metrics that can help you take action toward reaching your firm's goals.

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  • In-depth insights you can use

    See samples of custom reports that study participants can expect this summer.

  • View interactive survey results

    Curious how the industry fared in 2020? Take an interactive tour of the study's key insights and learn how firms are poised for growth.

  • See how your peers use the study

    Use these articles and videos to see how to turn data insights into business strategies.

From the archives

The largest study in the RIA industry is also the most respected—with good reason. Take a look back and see what's pushing firms forward.

Data to inform your critical decisions

Why does this firm consider the RIA Benchmarking Study an essential tool for their business? Because "the data points are critical to making good business decisions." Learn how they do it.

Read the case study >


The Benchmarking Study is a requirement in order to keep our business managed in an optimal way and growing as best we can.

Mike Amash with Westmount Asset Management

About the 2021 RIA Benchmarking Study from Charles Schwab

Schwab designed this study to capture insights in the Registered Investment Advisory (RIA) industry based on survey responses from individual firms. The study provides information on topics such as asset and revenue growth, sources of new clients, products and pricing, staffing, compensation, marketing, technology, and financial performance. Since the inception of the study in 2006, more than 4,100 firms have participated, with many repeat participants. A total of 1,340 advisory firms representing over $1.5 trillion dollars participated in 2021, making this the leading study in the RIA industry. The RIA Benchmarking Study comprises self-reported data from advisory firms that custody their assets with Schwab and TD Ameritrade. Schwab did not independently verify or validate the self-reported information. Participant firms represent various sizes and business models. They are categorized into 7 peer groups by AUM size. The study is part of Schwab Business Consulting and Education, a practice management offering for RIAs. Grounded in the best practices of leading independent advisory firms, Business Consulting and Education provides insight, guidance, tools and resources to help RIAs strategically manage and grow their firm.

Charles Schwab & Co., Inc. ("Schwab") is a separate but affiliated company and subsidiary of The Charles Schwab Corporation ("Charles Schwab").

TD Ameritrade Institutional, Division of TD Ameritrade, Inc., member FINRA/SIPC, a subsidiary of The Charles Schwab Corporation. TD Ameritrade is a trademark jointly owned by TD Ameritrade IP Company, Inc. and The Toronto-Dominion Bank.